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LET'S DO THINGS OUR OUAI.
OUAI is a breath of "fresh hair" in the beauty and wellness world. It's here to help every person get a taste of the good life and give them the confidence to win life their OUAI. Jen Atkin, celebrity stylist, created OUAI to be a community fueled haircare brand. It has developed in a OUAI of Life offering fragrance and body products as well.
THE PAIR FOR MEDIUM HAIR.
For hair that swings both OUAIs, find your happy medium with this shine-boosting bundle that cleanses, nourishes, and reduces frizz. First, brush and detangle hair before washing to prevent breakage. Using lukewarm water, lather OUAI Medium Shampoo in hands, then work into the roots and where hair touches the scalp. Rinse then remove the excess moisture. For a smooth, shiny finish, follow with OUAI Medium Conditioner, focusing on mid-length to ends. Rinse with cold water to close the hair cuticle.